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January 29, 2025

Insight7 Announces Sponsorship of the QRCA Annual Conference 2025

We are excited to announce that Insight7 is sponsoring our first-ever conference, the QRCA Annual Conference 2025, taking place from February 11-14, 2025, in Philadelphia, Pennsylvania. This sponsorship marks a…
Featured PostsProduct developmentProduct senseProduct StrategyProduct Vision
July 1, 2024

Best Practices for a Successful B2B Product Development Process with Chris Long

In this episode, Chris Long, VP of Product at Axonify joins Odun Odubanjo, CEO at Insight7 to discuss strategies for building successful B2B products from his experience leading B2B product…

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August 2, 2023

How to Analyze Interview Transcripts with AI Tools

AI Tools for Interview Transcript Analysis at Scale Interviews offer a goldmine of rich data - if you ask the right questions and analyze it properly. People tend to open…
AI research tools for qualitative data analysisAI Marketing ToolsInterview transcriptsMarketing ResearchProduct DiscoveryTop Insights
January 27, 2024

AI for Qualitative Data Analysis: Tools and Key Concepts

AI-powered Interview & call Analysis at scale Using AI for qualitative data analysis has transformed how researchers approach extracting insights from qualitative data. It has opened new opportunities for efficiency,…
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February 1, 2024

5 Ways AI Can Enhance Customer Insights Through Data Analysis

Understanding customer behavior and preferences is paramount for organizations aiming to stay competitive. The massive amounts of data generated daily pose a challenge, making traditional data analysis methods inefficient and…
Best AI Tools for Qualitative Survey Analysis 2024AI Marketing ToolsAI ToolsCustomer FeedbackCustomer InsightsResearchTop InsightsUser Research
February 27, 2024

Best AI Tools for Qualitative Survey Analysis 2024

Qualitative survey analysis continues to evolve, driven by rapid advancements in artificial intelligence (AI). This evolution has reshaped how organizations gather and interpret data from surveys, especially in industries like…
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March 15, 2024

Best AI Tools for Generating Accurate Customer Insights

Businesses are under constant pressure to understand their customers better and faster to remain competitive. From shaping product strategies to delivering personalized experiences, actionable customer data insights play a critical…
ai cold callingAI Marketing ToolsCustomer InsightsThematic AnalysisTop InsightsUncategorized
March 25, 2024

AI Cold Calling: Best AI Tools For Powering Up Your Cold Calling Game

As a sales professional, you know the struggle of cold calling all too well. Manually dialing numbers, leaving voicemails, and capturing prospects' attention can be daunting and often fruitless tasks.…
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March 26, 2024

How to Prepare Focus Group Discussion Reports in Seconds

Focus groups are an invaluable research method for gaining in-depth insights directly from your target audience or customers. By bringing together a small group of carefully selected participants, you can…
analysis of focus group dataAI ToolsCustomer AnalysisCustomer InsightsInterview transcriptsTop Insights
March 26, 2024

Analysis Of Focus Group Data: Top AI Tools For FGD Analysis

The success of marketing and product development often hinges on how well we analyze focus group data. Focus groups offer a unique window into customer needs, behaviors, and motivations. But…
AIAI ToolsAnalysis AI toolsTop Insights
June 28, 2024

How to Apply Thematic Analysis to Open-Ended Survey Responses

Bob felt overwhelmed as he sifted through pages of survey responses, each varied and complex. The task at hand was clear: Uncover patterns and insights that would help provide actionable…
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June 28, 2024

AI Thematic Analysis: Top Tools & How It Works

Thematic analysis has become an essential method for uncovering patterns and insights in qualitative data. In a world where information is generated at an unprecedented rate, relying on manual methods…
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June 28, 2024

How to Analyze and Critically Evaluate a Text

In today’s information-driven world, carrying out text analysis and evaluation is an essential skill. Imagine you’re handed a novel brimming with intricate themes, compelling characters, and various layers of meaning.…
Analysis AI toolsCustomer AnalysisMarket AnalysisTop Insights
July 12, 2024

How to Use AI for Text Analysis in Research

Text analysis has become integral to modern research across industries, from academia to marketing. However, manually analyzing vast amounts of textual data is often time-consuming and prone to human error.…