![](https://insight7.io/wp-content/uploads/2023/05/istockphoto-1180459816-612x612-1.jpeg)
User research plays a vital role in informing product development, enhancing user experience, and driving innovation. However, the quality and reliability of research findings heavily depend on the ability to…
User research plays a vital role in informing product development, enhancing user experience, and driving innovation. However, the quality and reliability of research findings heavily depend on the ability to…
User research is the process of understanding users’ needs, behaviors, and attitudes through different techniques. Conducting user research is crucial for product teams to build better products and services that…
In 2009, a small team of entrepreneurs set out to disrupt the traditional software industry by building a product that users would love. They focused on creating a simple, easy-to-use…
As technology continues to advance at a rapid pace, the role of product management is becoming increasingly complex. Keeping up with market trends, understanding customer needs, and delivering high-quality products…
As is common knowledge, your customer should always come first. It takes effort to retain your customers both before and after they buy your product or service. This is where…
Product discovery is a crucial part of the product development process. It involves understanding the customer, identifying their needs, and developing a solution that addresses those needs. As a product…
Collaborating with cross-functional teams during product ideation can significantly improve the chances of success for a new product. Product ideation is not a one-man show, and it requires the input…
Software as a Service (SaaS) is one of the fastest-growing industries in the world today. With the rise of cloud computing and the Internet, companies are now able to offer…
Vision starts with knowing your customers and what they need. You have to deeply understand their challenges and how your product will solve them. A product vision will serve as…
Artificial Intelligence (AI) and machine learning in product discovery are a major transition  many product development professionals believe will become widely adopted for discovery and delivery in the upcoming year….