In the fast-paced world of B2B marketing, the ability to quickly adapt and leverage cutting-edge…
Odun OdubanjoJanuary 27, 2024
Artificial intelligence (AI) tools have become indispensable for organizations seeking to gain a competitive edge.…
Odun OdubanjoApril 12, 2024
In the dynamic realm of product development, prototyping emerges as a pivotal process that bridges…
Charles AdomNovember 21, 2023
Customer empathy is the ability to deeply understand and relate to the thoughts, feelings, and…
GloriaOctober 6, 2023
"Our CEO prioritized speaking with customers during churn" is something I hear over and over…
Odun OdubanjoOctober 5, 2023
Customer feedback is critical for product discovery and delivery It's way easier to give…
Odun OdubanjoOctober 4, 2023
If you’ve read Nir Eyal’s book Hooked: How to build habit-forming products, the Hook Model…
GloriaSeptember 18, 2023
User research is the process of understanding users’ needs, behaviors, and attitudes through different techniques.…
GloriaJuly 30, 2023
As a product manager, you are constantly faced with product prioritisation—the challenge of deciding what…
Insight7April 19, 2023
