Information & data security has taken on an even greater level of concern and significance.…
GloriaSeptember 18, 2023
The power of customer insights cannot be overemphasised. Qualitative insights reveal the motivations behind customer…
GloriaSeptember 18, 2023
Customer profiling is a process that involves primarily gathering information on current customers as well…
GloriaAugust 10, 2023
In product development, conducting UX research is essential to creating successful and user-centric products. Qualitative…
GloriaAugust 10, 2023
Customer sentiment is a fundamental metric in business success for a variety of reasons. The…
GloriaAugust 10, 2023
User research plays a vital role in informing product development, enhancing user experience, and driving…
GloriaJuly 30, 2023
User research is the process of understanding users’ needs, behaviors, and attitudes through different techniques.…
GloriaJuly 30, 2023
In 2009, a small team of entrepreneurs set out to disrupt the traditional software industry…
GloriaJuly 30, 2023
