Hook ModelProduct developmentProduct Discovery 4 product lessons from Hooked by Nir Eyal If you’ve read Nir Eyal’s book Hooked: How to build habit-forming products, the Hook Model…GloriaSeptember 18, 2023
DesignProductProduct developmentProduct DiscoveryProduct Discovery Tools Product Prioritisation: How to improve it using the Fogg model As a product manager, you are constantly faced with product prioritisation—the challenge of deciding what…Insight7April 19, 2023
Customercustomer interviewsProductProduct developmentProduct DiscoveryProduct Vision Generating Better Ideas for Your Products — Lessons from Teresa Torres If you are a product manager, designer, or researcher, unless you are Teresa Torres, you…Insight7July 13, 2023
DesignProductProduct developmentProduct Discovery Experimental Testing: A Short Guide to The Right Approach It is well established that the Product Discovery process is a crucial stage in developing…Insight7July 30, 2023
Product developmentProduct DiscoveryReearchResearch Hypothesis Testing: How to do it the right way “I believe that if we change the design of the landing page, it will lead…Insight7July 30, 2023
ProductProduct developmentProduct Discovery Collaborating with Cross-functional Teams During Product Ideation Collaborating with cross-functional teams during product ideation can significantly improve the chances of success for…GloriaJuly 30, 2023
Product developmentSaaS The Importance of Experimental Design in SaaS Product Development Software as a Service (SaaS) is one of the fastest-growing industries in the world today.…GloriaJuly 30, 2023
CustomerProduct developmentProduct Discovery How Customer Empathy Helps Product Teams Build Great Products What is empathy in product development? Empathy is the ability to understand and share the…GloriaJuly 30, 2023