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customer feedback in product discovery loop

Product development Product Discovery

3 Hard Product Lessons from building Insight7

Customer feedback is critical for product discovery and delivery It's way easier to give…

<img alt='Odun Odubanjo' src='https://secure.gravatar.com/avatar/c01532830019165107fce60cc3bdb473?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c01532830019165107fce60cc3bdb473?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Odun OdubanjoOctober 4, 2023

Product Teams

Product development

Our Software Engineers will now be known as Product Engineers

Earlier this month we made it official: our Software Engineers will now be known as…

<img alt='Odun Odubanjo' src='https://secure.gravatar.com/avatar/c01532830019165107fce60cc3bdb473?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c01532830019165107fce60cc3bdb473?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Odun OdubanjoOctober 4, 2023

Hook Model

Hook Model Product development Product Discovery

4 product lessons from Hooked by Nir Eyal

If you’ve read Nir Eyal’s book Hooked: How to build habit-forming products, the Hook Model…

<img alt='Gloria' data-src='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Gloria' src='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

GloriaSeptember 18, 2023

product prioritisation - how to improve it using FDM model

Design Product Product development Product Discovery Product Discovery Tools

Product Prioritisation: How to improve it using the Fogg model

As a product manager, you are constantly faced with product prioritisation—the challenge of deciding what…

<img alt='Bella Williams' data-src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Bella Williams' data-src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Bella Williams' src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Bella WilliamsApril 19, 2023

Customer customer interviews Product Product development Product Discovery Product Vision

Generating Better Ideas for Your Products — Lessons from Teresa Torres

If you are a product manager, designer, or researcher, unless you are Teresa Torres, you…

<img alt='Bella Williams' data-src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Bella Williams' data-src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Bella Williams' src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Bella WilliamsJuly 13, 2023

Design Product Product development Product Discovery

Experimental Testing: A Short Guide to The Right Approach

It is well established that the Product Discovery process is a crucial stage in developing…

<img alt='Bella Williams' data-src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Bella Williams' data-src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Bella Williams' src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Bella WilliamsJuly 30, 2023

Product development Product Discovery Reearch Research

Hypothesis Testing: How to do it the right way

“I believe that if we change the design of the landing page, it will lead…

<img alt='Bella Williams' data-src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Bella Williams' data-src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Bella Williams' src='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/38a016ab0c374426eb6ca745c11e1879?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Bella WilliamsJuly 30, 2023

focus group

Product Product development Product Discovery

Collaborating with Cross-functional Teams During Product Ideation

Collaborating with cross-functional teams during product ideation can significantly improve the chances of success for…

<img alt='Gloria' data-src='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Gloria' src='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

GloriaJuly 21, 2024

Analyzing surveys

Product development SaaS

The Importance of Experimental Design in SaaS Product Development

Software as a Service (SaaS) is one of the fastest-growing industries in the world today.…

<img alt='Gloria' data-src='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=70&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo lazyload' height='70' width='70' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 70px; --smush-placeholder-aspect-ratio: 70/70;' /><noscript><img alt='Gloria' src='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/55f5d71f51c49ac728f9bfcb0598b513?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

GloriaJuly 21, 2024

Product Manager

Customer Product development Product Discovery

How Customer Empathy Helps Product Teams Build Great Products

What is empathy in product development? Empathy is the ability to understand and share the…

Anu OdubanjoJuly 21, 2024