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This template analyzes employee feedback during change initiatives (e.g., reorgs, policy shifts, layoffs, M&A) to measure experience impact, surface resistance, and highlight positive adaptation signals.
This template helps you listen to what people feel during disruption — not just what they’re told.
Definition: Change experience assessment is the practice of analyzing employee sentiment and behavior during transitions to understand resistance, fear, and adoption drivers — powered by qualitative data.
Benefit | Description | Impact |
---|---|---|
Real-Time Pulse Reading | Track how people actually feel — not just what they say | Increase change success rates |
Reduce Resistance | Spot confusion or pushback early | Avoid attrition or slowdown |
Improve Leadership Messaging | Align tone and delivery with lived experience | Strengthen internal trust |
Culture-Led Transformation | Center decisions on employee data | Build equity and transparency |
Change Management Teams — Understand people impact at every phase
Internal Comms — Tailor language to match sentiment
People Leaders — Bridge leadership messaging with emotional reality
Founders/Execs — Make change human-centered
“We thought our reorg was landing well. Insight7 showed where confusion was brewing. We made fast comms changes — and it saved trust.”
— Sean Withford, Founder & Director, Eloquent