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Case Study

How Fresh Prints Streamlined Interview Reviews and Delivered Targeted Coaching at Scale

Freshprints Logo
Industry: Custom Apparel
Employees: 500+
Revenue: $250M

Summary

Problem Insight7 Solves: The team needed a way to evaluate hiring interviews at scale, without relying on manual uploads, subjective feedback, or scattered rubrics. They were tracking performance across 600 – 700 interviews monthly, but had no reliable way to identify patterns or pinpoint where interviewers were falling short. Insight7 helped them automate evaluations, centralize feedback, and surface interviewer-specific trends to drive consistent hiring decisions and coaching.

ROI

Time Savings: Automated evaluation reduced hours of weekly manual interview analytics to mere minutes.

Efficiency Gains: Instead of assessing a few calls per interviewer, the team can now track performance across hundreds of interviews seamlessly.

Better Coaching: Interviewer feedback is centralized and auto generated, making it easier to spot recurring issues and send timely coaching alerts, before the next review meeting.

Stronger Patterns: With evaluations standardized, the team can identify behavioral trends across interviewers, improve consistency in decision making, and drive higher quality hires.
Fresh Prints is a fast growing custom apparel company specializing in screen printing, embroidery, and Greek life merchandise. With a strong presence on college campuses, they serve student groups, sororities and fraternities, university departments, and individuals through a network of local sales managers and campus representatives. As their business scaled, so did the complexity of managing quality across hundreds of customer interactions and internal team calls each month.
With hundreds of interviews happening each month, Fresh Prints struggled to keep up with evaluation at scale. The team was manually downloading Loom videos, and then reviewing each call against a rubric, just to decide if an interviewer gave a strong “yes” or “no.”

Even with a large QA team, the process was slow, repetitive, and left little room for deeper insight. There was no way to consistently track patterns across interviewers, surface recurring gaps, or deliver timely coaching before the next round of calls.

Fresh Prints needed a way to automate the evaluation workflow, centralize performance data, and give team leads clear visibility into what interviewers were doing well, or missing entirely.
To cut down on manual work and bring more consistency to how interviews were reviewed, Fresh Prints turned to Insight7. The platform offered an AI powered way to evaluate hiring and coaching calls at scale, without relying on spreadsheets or subjective scorecards.

Automated Call Evaluation: Insight7 automatically scored interviews based on Fresh Prints’ custom rubric, flagging key moments that signaled strong or weak performance.

Theme & Pattern Detection: The platform surfaced recurring issues and winning behaviors across hundreds of calls, helping team leads spot gaps or trends quickly.

Interviewer Performance Insights: Insight7 made it easy to compare how different team members handled interviews, enabling targeted coaching and faster improvement.

Centralized Call Feedback: All evaluations, notes, and metrics were consolidated in one place, eliminating fragmented systems and giving leadership full visibility into hiring quality.
The implementation of Insight7 transformed Fresh Prints’ approach to reviewing interview and QA calls:

Time Savings: What used to take hours of manual listening was now reduced to minutes, allowing the team to focus on higher leverage work.

Sharper Insights: Managers could now pull precise moments and patterns directly from the calls themselves.

Stronger Evaluations: The team could quickly spot what made certain interviews or coaching conversations more effective than others, without going through every second manually.

Pattern Recognition: With multiple calls evaluated at once, common strengths and red flags became easier to spot, leading to faster, more consistent hiring and coaching decisions.

The impact of Insight7 was immediately apparent to the team.
By integrating Insight7 into its workflows, Fresh Prints is now scaling how it’s team thinks and improves. What used to take hours of manual review is now automated, searchable, and structured, allowing the team to revisit past interviews instantly, identify what’s working and align faster on what needs to change. The company now has a clear edge – the ability to quickly surface what’s working in real conversations and turn it into action.

As Fresh Prints continues scaling its operations, Insight7 is helping turn raw conversations into clear direction supporting faster decisions, smoother collaboration, and more confident execution across teams.

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