customer interviews Archives

Focus groups are an invaluable research method for gaining in-depth insights directly from your target…

Bella WilliamsFebruary 2, 2025

Focus group analysis is a crucial component of market research, providing valuable insights into consumer…

Bella WilliamsOctober 14, 2024

Focus group discussions (FGDs) are a powerful way to gather qualitative insights from a…

Bella WilliamsFebruary 11, 2025

A Comprehensive Guide to Focus Group Interview Analysis Focus group interview is a trusted tool…

Bella WilliamsJanuary 10, 2025

What is a Focus Group in Research? If you work in marketing, product development, user…

Every actionable insight gleaned from interview transcripts is an ammo that gives you a competitive…

Bella WilliamsOctober 14, 2024

In the dynamic world of product development, the voice of the customer has never been…

Bella WilliamsFebruary 1, 2024

The invention of AI research tools is the best thing after sliced bread, for marketers.…

Odun OdubanjoOctober 14, 2024

As organizations strive for a deeper understanding of their customer base, the task of analyzing…

Odun OdubanjoJanuary 29, 2024

ai transcript analysis tools in 2025 Analyzing interview transcripts has become a critical task for…

customer interviews