This template evaluates early-stage sales calls and ranks accounts based on buyer sentiment, pain urgency, and intent signals.
Upload discovery call transcripts, and receive a prioritization list with account scores and qualifying quote snippets.
Lead scoring is easy to fake. Buyer emotion isn’t.
This template gives you a quote-backed, sentiment-aware prioritization of accounts — based on what prospects actually say.
Definition: Sentiment-based account prioritization is the process of using buyer tone, urgency, and need expression in conversations to rank which deals are worth pursuing now.
| Benefit | Description | Impact |
|---|---|---|
| Smarter Focus | Spend time on accounts showing real buying signals | Increase close rate |
| Conversation-Based Scoring | Go beyond firmographics into human signal | Improve deal forecasting |
| Deal Review Efficiency | Support every deal priority with voice-of-customer quotes | Align sales team + leadership |
| CRM Sync Ready | Push results into CRM with priority scores | Optimize follow-up sequences |
AEs + Sales Managers — Prioritize pipeline based on what’s real
RevOps — Replace lead scoring guesswork with signal
CSMs (Pre-Sale) — Prep handoffs for high-value accounts early
Founders — Understand where to focus early energy
“This helped us move from lead scoring to conversation scoring. It showed us who was just curious — and who was ready to move.”
— Juliane von Kameke, Research Leader
