This template analyzes disqualified lead conversations to surface the most common reasons prospects fail to qualify.
Upload your sales calls and receive a report of recurring qualification gaps, blockers, and quote-based evidence.
You know disqualification happens. But do you know why it keeps happening?
This template uncovers the patterns in lost-fit leads — so you can refine criteria, targeting, and scripts.
Definition: A qualification gap is a recurring misalignment between what your sales team qualifies for and what your pipeline delivers — identified by analyzing the language of disqualified leads.
| Benefit | Description | Impact |
|---|---|---|
| Improve Lead Targeting | Reduce wasted time by spotting repeat disqualifiers | Increase rep efficiency |
| Refine ICP Criteria | Validate what shouldn’t be in your pipeline | Strengthen qualification clarity |
| Training Improvement | See where reps miss key red flags | Better sales coaching |
| Reduce Pipeline Waste | Cut down on ghosting + no-decision outcomes | Improve forecasting quality |
Sales Ops — Refine rules of engagement and lead routing
RevOps — Optimize lead scoring based on rejection trends
Sales Enablement — Train reps on disqualifier signals
Founders — Tighten focus on the true customer profile
“We finally understood why bad-fit leads were slipping in. Insight7 helped us spot the language that hinted at it from the first 2 minutes.”
— Daniel Patricio, CEO, Abra
